I love cutting a mullet, and I tend to get a lot of people sent to me for a shag/mullet haircut,” said celebrity hairstylist Glenn Ellis. “I’ve seen so many requests for that shag haircut. Bob-cut wigs saw a tripling in searches, while “octopus haircut” searches also doubled.
Searches for “mullet hairstyle” grew by 190%, while “shaved head dye designs” grew 12-fold and “short hair mohawk” doubled. “Rebel hair” is also a big trend predicted by Pinterest for 2022. “It carries e-girl energy, except this time around, it’s a fun and fresh way to switch up the do. This prompted followers to comment with requests for a space buns-dedicated product. The brand sells a space buns extensions kit, inspired by a customer who had posted a photo wearing a set of its individual buns in a double style. “We initially saw space buns taking off at the end of 2020, with the ’90s making a comeback,” said Sharon Pak, co-founder of INH Hair, via email. “High puff hairstyles,” grew 165% and “natural bun hair styles” increased 160%. Searches for “two puffs natural hairstyles” went up 65%. After showing up on a wide range of celebrities over the years, “space buns” saw searches double on the platform, while similar terms are also growing. As a result, brands are getting on board with marketing around these social media-driven, expressive styles.Īccording to Pinterest’s 2022 “Pinterest Predicts” report released on December 7, “puff” hairstyles are set to continue to gain traction in 2022. Other ascendant styles driven by Gen Z are shaggy “rebel” haircuts. From Y2K comeback styles to rebellious haircuts, online search results are showcasing changing hair trends.īased on online search data, the Y2K hair look - particularly space buns popularized by celebrities and TikTok - is still on its way up.
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